Buyer Personas
Made Simple
Coglide helps marketers automatically build and manage buyer personas so they can run personal, engaging, high-performance campaigns.
Free 14-day trial Easy setup No credit card needed.
Trusted by the world's top marketers
Is your database optimized for inbound marketing?
Good marketing starts with good buyer personas. Personas enable us to understand who we are trying to market and sell to. Without them, we would be running campaigns and creating content with no idea of who we are targeting.
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Personas should be easy to build
Buyer personas represent a set of characteristics your business needs to understand about your ideal customers. It's that simple really.
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Personas should be data-driven
Increase the focus and quality of your decision making with data-driven insights on how best to engage your audiences and what to include in messaging and content marketing.
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Persona mapping should be automated
Dynamic persona mapping quickly uncovers who your audience is and where they are in the journey to determine the optimal number of touchpoints for nurturing your sales funnel for better results.
How Coglide Helps You
Connect - Discover - Engage
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1. Connect Data Sources
Connect with all your favorite cloud apps. We will automatically unify your data, dedupe contacts, and create rich, 360° profiles of your ideal customers.
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2. Discover Actionable Insights
We will instantly map your contacts to your buyer personas. Use our visual analytics to understand your database and customer behavior like never before.
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3. Engage & Qualify Leads
Create hyper targeted lists and segments to boost your campaign engagement. Use our AI-powered recommendation engine to understand campaign insights and uncover hidden gems.
Connect Coglide with all your tools
Organize and build rich customer profiles from your favorite marketing and sales tools.
How are customers using it?
Run Data Audit
When we ran a data audit, we found that our database is reaching only 37% of our ideal customers. Over time, we were able to organize our database to get 86% persona coverage.
Cara Rogers
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Learn how AI-based buyer personas can improve your content marketing strategies
Flexible Pricing To Drive Your Growth
Pro
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Ideal for One Person
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1 User
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5000 Contacts
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200 Enrichments/m
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Email support
Business
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Ideal for Small Teams
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10 Users
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30,000 Contacts
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1000 Enrichments/m
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Success Manager
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Standard Integrations
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Standard AI Models
Enterprise
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Ideal for Large Teams
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Unlimited Users
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Unlimited Contacts
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Custom Enrichments
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Dedicated Slack Channel
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Custom Integrations
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Custom AI Models
FAQ
- Who is Coglide for?
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Coglide is designed for marketers who need a better way to understand and segment their data so they can run high performance campaigns.
- When is the right time to get Coglide?
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Coglide can be used anytime to understand the quality of your database. Coglide will fill in missing data, clean stale data, and automatically build your personas so you can test new markets with relevant messaging.
- How does Coglide fit in with my workflow?
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First we will audit your data and identify the top personas. Then we automatically enrich the database so that your database contains your ideal customers.
- Can’t I build personas in Hubspot?
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In Hubspot you can create personas. But you have to manually tag each contact record. This is time consuming and error prone. We automatically analyze 23 contact properties and tag them to the proper persona.
- Do I need a credit card to sign up?
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No, you can sign up and use Coglide for 14 days. When your trial runs out, you can choose to subscribe to a paid plan using a credit card.
- Can I change my plan later?
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Yes, you can upgrade, downgrade, or cancel your plan anytime from the Settings page.
